Traditional business metrics (revenue, margin, etc.) fail to capture key factors that drive performance in companies that leverage a reoccurring revenue model. Additional SaaS metrics such as MRR, ARR, CMRR, CAC, Churn Rate and LTV in addition to creating actionable ratios can make a big difference in measuring the health of your company Read more...
President and CEO of UpstreamRE. Entrepreneur, investor and preeminent growth catalyst for early-stage companies.
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