About Alex Lange

Operator, investor and preeminent growth catalyst for early stage companies.
Alex Lange

Snackable Info: Luck and Hope Are Not a Strategy

The goal of business is profitable sustainability, not size. Nobody wants to be big (or rich) for a week. You can’t sustain something unless you know what’s working and what’s not and the only way to know is to:

  • Measure your progress and results
  • Identify, correct and improve the activities that produced those

Snackable Info: Interrogate Your Expenses

Controlling expenses is always the low hanging fruit for driving and maximizing profits and cash flow in any business. Do you know what to do and where to look to increase your profitability by 50% in the next 90 days? I guarantee it exists. Read more...


What Billions Can Teach Entrepreneurs

I work with startups every day. At times as, an advisor. At times a supplier. Often, I’m asked to invest or help raise money. As I review various pitch decks, I see the same theme over and over. Entrepreneurs, in love with their “baby,” focus too much on their product and how it’s Read more...